Affiliate Marketing Abbreviations

As you become familiar with the affiliate marketing profession you will surely come across many abbreviations. Here are just a few of the more common ones to get you started.

ABW - ABestWeb, affiliate marketing forums.
AM - aside from affiliate marketing, this stands for Affiliate Manager, most programs are run by a manager whom, if you are wise, you will communicate with on a regular basis.
B2B - Business to business.
B2C - Business to consumer.
BHO - Browser helper object.
CR - Conversion ratio.
CPA - Cost per action.
CPM - Cost per thousand impressions.
CTR - Click through rate.
EPC - Average payout per hundred clicks.
EPM - Earning per thousand impressions.
PPC - Pay per click.
PPL - Pay per lead.
PPS - Pay per sale.
Payment Threshold - The minimum amount of commission earned before payment is made.
SEO - Search engine optimization.
SERP(s) - Search engine results page(s).
Spiff - Additional commission on specific products.
Tier program - earn extra commission from webmasters you refer to the program.